Data-Driven Optimization
Transform visitors into customers through A/B testing and analytics
Turn More Visitors Into Customers
Data-driven conversion optimization in Fort Wayne. Increase conversions by 40%+ through scientific A/B testing, landing page optimization, and user journey analysis.
Why Invest in CRO?
Conversion optimization delivers the highest ROI in digital marketing by maximizing the value of your existing traffic.
Increased Conversions
Boost conversion rates by 40%+ through data-driven testing and optimization strategies.
Data-Driven Decisions
Make informed decisions based on real user behavior and statistical significance.
Better User Experience
Create seamless, intuitive experiences that guide users toward conversion goals.
Reduced Bounce Rates
Keep visitors engaged longer with optimized content and user flows.
Higher Revenue
Maximize ROI by converting more visitors into paying customers without increasing traffic.
Optimized Funnels
Identify and fix bottlenecks in your conversion funnel for smooth user journeys.
User Insights
Understand what motivates your visitors with heatmaps, recordings, and analytics.
Continuous Improvement
Implement ongoing testing and refinement for sustained growth and optimization.
Our CRO Process
A systematic, data-driven approach to continuous improvement
Analytics Review
Deep dive into your current performance metrics and user behavior
- Comprehensive analytics audit
- User flow analysis
- Conversion funnel mapping
- Identify drop-off points
- Benchmark current metrics
Hypothesis Testing
Develop data-backed hypotheses for improvement opportunities
- Heatmap and session recording analysis
- User survey and feedback collection
- Competitor analysis
- Hypothesis prioritization
- Test plan development
A/B Testing
Execute controlled experiments to validate improvement ideas
- Test design and setup
- Variation development
- Traffic allocation
- Statistical monitoring
- Multi-variate testing when needed
Implementation & Monitoring
Deploy winning variations and track ongoing performance
- Winner implementation
- Performance monitoring
- Continuous optimization
- Monthly reporting
- New hypothesis generation
Transparent Pricing
Choose the plan that fits your business goals and traffic volume
Starter
Perfect for small businesses starting their CRO journey
- Monthly analytics audit
- 2 A/B tests per month
- Basic heatmap analysis
- Landing page optimization
- Monthly performance report
- Email support
- Google Analytics setup
- Conversion tracking
Professional
Advanced testing and optimization for growing businesses
- Everything in Starter
- 6 A/B tests per month
- Advanced heatmap & recordings
- Multi-page funnel optimization
- User survey implementation
- Bi-weekly strategy calls
- Priority support
- Custom reporting dashboard
- Personalization testing
Enterprise
Full-scale optimization program for maximum results
- Everything in Professional
- Unlimited A/B tests
- Multi-variate testing
- Full funnel optimization
- Advanced personalization
- Weekly strategy sessions
- Dedicated CRO specialist
- Real-time reporting
- AI-powered insights
- Custom integration support
Fort Wayne Success Stories
Real results from local businesses that invested in conversion optimization
The Challenge
Low trial-to-paid conversion rate despite high traffic volume
Our Solution
Implemented onboarding optimization, pricing page A/B testing, and personalized CTAs based on user segments
“The CRO program transformed our business. We're converting more trials than ever and the data insights are invaluable.”
— Fort Wayne SaaS Company
Results
The Challenge
High cart abandonment and low average order value
Our Solution
Checkout flow optimization, exit-intent campaigns, product page enhancements, and trust signal improvements
“We doubled our revenue in 6 months. The systematic testing approach found wins we never would have discovered on our own.”
— Regional E-commerce Retailer
Results
The Challenge
Generating quantity over quality leads with poor sales conversion
Our Solution
Form optimization, qualification questions, landing page redesign, and lead scoring implementation
“Not only are we getting more leads, but they're much higher quality. Our sales team is closing deals faster than ever.”
— Fort Wayne B2B Services
Results
Industry-Leading Tools
We use the best CRO platforms to deliver accurate insights and reliable results
Google Optimize
A/B testing and personalization platform integrated with Google Analytics
Hotjar
Heatmaps, session recordings, and user feedback tools
Crazy Egg
Visual analytics including heatmaps, scrollmaps, and click reports
VWO
Enterprise A/B testing and conversion optimization platform
Google Analytics 4
Advanced analytics and user behavior tracking
Optimizely
Experimentation and feature flagging platform
Frequently Asked Questions
Everything you need to know about conversion optimization
Ready to Increase Conversions?
Get a free conversion audit and discover where you're losing customers. No commitment required.
Join 100+ Fort Wayne businesses optimizing their conversions